If you start to think of your business as an asset you manage, and not an inseparable part of your identity, you will focus on ways to make it more valuable.
All businesses must comply with Title III of the ADA. There is also an ethical consideration—it is good and right to do everything we can to make massage accessible to everyone, and that includes people with disabilities.
Avoid falling into the sunk cost trap, which describes our tendency to irrationally follow through on an activity that is not meeting our expectations.
Each year, I try to spend a little time reflecting on the last. To do this, I find it helpful to separate my thinking into the three areas of my business: the physical, the mental, and the financial.
At some point in your massage career, you’ll probably be looking for office space to rent, which can be an overwhelming experience if you’re not prepared for it.
Like many arrangements, there can also be downsides to partnerships. Let's review some pros, cons, and considerations of running a massage business together.